CrossMedia

The Cross Media Publishing project (CrossMedia) will create an innovation framework for cross media publishing, which develops solutions for both content and media production with interfaces to user generated content (editorial systems, supply chain management).The project addresses all the major functions of evolving mass media: news and information provision, education and entertainment.

The overall business oriented objective is to develop infrastructures which support interoperability in cross-media publishing and through these promote new business opportunities and new forms of interactions on local and communal levels.

As research goal, the interoperable infrastructures will be defined by achieving the following:

• extensible metadata systems within next generation editorial systems, which unite professional and user needs
• business models and demonstrator system for a flexible supply chain allowing capacity and resource management in production and distribution of customised media products and services

The viewpoint in this project is that of the professional media – how to adapt to the changing environment, customer driven markets and increasing customization and personalization, geo-awareness and interactivity of the cross media services.

Lisätietoja: helene.juhola (at) vkl.fi